"Can I just get a few videos?"
You can ask, and we talk about it in the video call. But we tell you how we see it: two or three videos on their own get lost within a few days, and the part that makes the difference, the research, the plan, the campaigns and the corrections, lives in continuity. With the ongoing collaboration each month builds on the one before; with single videos you start from scratch every time.
"If you publish the videos, what is the advertising for?"
To show them to people who do not know you yet. A video published organically on your profile is seen first by your most active followers and a small group of non-followers; it spreads further only if the first numbers are positive, and that leaves all the control with the platform, which may take more or less time to (maybe) reach your ideal customer. With the campaigns we choose who sees it and how often, then adjust every month. The videos on your profile, the ones that tell who you are, work for the people arriving from the campaigns: they open your profile and find a business that is alive, up to date, recognisable. That is why the collaboration rests on the advertising strategy, and the videos give it a face.
"I have already paid an agency and seen nothing. Why would it be different with you?"
We understand, and it is the sentence we hear most often. We do not judge the work of whoever came before: we tell you where we start from. Before shooting anything we decide why a person should choose you, and the content comes from there. Then, every month, we show you what went out and how it did: what does not work, you look at with us and we change it the month after.
"How much of my time does it take?"
Little, and always for a decision. We handle the operations: shooting, editing, copy, publishing, campaigns. Three moments stay with you: the first call, a yes or a correction on the monthly plan, and 2 to 4 hours every two months for the shoot at your business.
"Why a contract for months?"
We understand the question: committing for months to someone you do not know is no small thing. Before a few months, though, you cannot tell what works. The first period is for building: the research, the first content, the campaigns getting started. Then you correct what the numbers say, and from there you work on a base that already exists instead of starting over each time. With a single month you do not even reach the point where you understand what to change. You choose the duration, 6, 12 or 24 months, and at the end it does not renew by itself: if we continue, we decide again together and sign a new contract.
"Do I have to be on camera?"
Ideally yes, and we tell you why: nobody explains what you do better than you, and viewers notice. If you prefer to stay behind the scenes, we put someone else from your business in front of the camera. We do not ask you to act or to learn anything by heart: every video is written beforehand, we feed you the lines on the spot, and if one does not come out we do it again. We are there with you the whole time.
"What if I did not want to approve anything and just let you do it all?"
The monthly plan reaches you anyway, and you have 7 days to tell us what to change: if you do not reply, it goes ahead as it is. We do prefer an active relationship, and we say it plainly: we work alongside your business, not in your place. Who you are and what you want to tell is your call; showing it to the right people is our job. When it works like that, neither of us gets surprises.
"What happens after the call?"
In the call we introduce ourselves, understand how your business works and give you a vision and a first solution, the one we would set up. Right after, you receive everything in writing: the direction, the strategy, what we would do for you and the proposal. From there you decide at your own pace. During the call we do not ask you to sign anything.
"What happens when the collaboration ends?"
The contract does not renew by itself: if we continue, we decide again together and sign a new contract. Pages, profiles and advertising account are in your name from the start, so they stay yours, and the work done stays there, on your channels. The finished videos you already have, because we hand them over as they go out. And in the 30 working days after the end you can ask us for the final visual material, in case you have not saved it before.
"How much does Social Boost cost?"
From CHF 1'473.– per month. It is a monthly fee and covers each month's work: the strategy, the plan, the shoots, the editing, the publishing, the campaign work and the recap; the advertising budget, which goes to Meta, stays separate. The exact figure depends on the duration you choose, 6, 12 or 24 months: the longer it is, the lower the monthly fee. In the call we look together at which solution makes sense for your business.
"What are the 2 gift videos?"
The Social Boost package is 4 videos a month. The 2 extra ones are those built to turn viewers into contacts, and they are also the ones we push in advertising. During this period we add them for new clients, at the same fee and for the whole duration you choose: on our price list they are worth CHF 185.– each, that is CHF 370.– a month.